Our Story
ISU Westlake is a renowned specialty brokerage that has been providing expert insurance solutions for over 109 years. With a rich history dating back to 1912, our agency has earned a reputation for delivering outstanding customer service, innovative insurance products, and exceptional value. Our expertise lies in catering to the unique insurance needs of various industries, including bicycle, snow, and sporting goods.
Our Expertise
At ISU Westlake, we pride ourselves on our deep understanding of the industries we serve. Our team of seasoned insurance professionals is comprised of industry experts who have spent decades serving the unique needs of specialty businesses. We have developed close relationships with over 200 highly rated insurance providers, allowing us to offer tailored insurance solutions that cater to the specific needs of our clients.
Our Services
We offer a wide range of insurance services designed to meet the unique needs of various industries, including:
Personal Insurance
Our Personal Insurance division focuses on providing comprehensive insurance solutions for individuals and families. Our agents are dedicated to helping you protect your assets, safeguard your loved ones, and secure your financial future.
Bicycle Insurance
As a leading specialty broker for bicycle and snow equipment, we understand the unique needs of the bicycle industry. Our experienced agents work closely with manufacturers, retailers, and distributors to provide customized insurance solutions that meet the specific needs of the bicycle industry.
Sporting & Recreational Goods Insurance
Our agents specialize in providing insurance solutions for sporting goods manufacturers, distributors, and retailers. We understand the unique risks and challenges faced by these businesses and work closely with our clients to develop customized insurance solutions that meet their specific needs.
National Specialty Business Insurance
As independent insurance negotiators, we provide insurance solutions for businesses across the United States. With over 109 years of experience, we have developed strong relationships with over 200 highly rated insurance providers. Our agents work closely with clients to provide tailored insurance solutions that meet their specific needs and budget.
Commitment to Excellence
At ISU Westlake, we are committed to delivering exceptional service, innovative insurance products, and outstanding value to our clients. Our team of seasoned professionals is dedicated to providing personalized service, expert guidance, and unparalleled support to help our clients achieve their goals and mitigate risk.
Customer Service
The reviews highlight the exceptional customer service provided by ISU Westlake. Phil Pavarini Jr., an insurance agent with over 15 years of experience, praises the company for its responsiveness, with responses to email inquiries readily available within minutes or hours. Maddi Durao, who did not even have an insurance issue to resolve, was impressed by the friendliness and helpfulness of President Lora, who went above and beyond to assist with her school project.
Insurance Services
ISU Westlake is noted for its excellent insurance services, particularly in areas of high risk. Dan Yates, who was previously dropped by his own insurance company due to his location in a high-risk fire area, found the company to be more than willing to offer him a policy. Dan Powers also highlights the competitive rates and knowledgeable staff.
Other Events
In a completely unrelated review, A. A. Outdoor Center praises the company for its support of the Lagoon and Lager event, thanking all who attended.

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