Empowering Entrepreneurs to Succeed
Our Mission
Inspired by the spirit of entrepreneurship, The Excel Factor was born in 2005 as a response to the unique insurance needs of California business owners. Founders Solomon Williams and Mark Habibeh understood the vital role insurance plays in nurturing and protecting this vital economic engine. Their relentless passion has guided them through economic challenges and fraudulent attacks, leading them to develop innovative solutions that safeguard businesses across the state.
Who We Are
Our team consists of passionate individuals with diverse backgrounds and expertise. We are driven by a collective spirit, fueled by a desire to empower business owners and uphold the entrepreneurial spirit in California. Our diverse perspectives and collaborative approach enable us to provide tailored solutions that meet the unique needs of each client.
What We Do
We partner with businesses to:
1. Provide Comprehensive Insurance Coverage: We offer a comprehensive range of customized insurance products designed to address the specific risks faced by California businesses.
2. Risk Management Consulting: Our experienced consultants analyze risk factors, develop mitigation strategies, and guide you through the claims process.
3. Account Management: We prioritize attentive communication and personalized service to ensure your needs are met with efficiency and expertise.
4. Industry-Specific Solutions: We offer specialized programs tailored to the unique challenges faced by industries such as gas stations.
5. Continuous Support: We are committed to ongoing collaboration and proactive problem-solving to ensure your complete satisfaction.
Our Values
- Customer Focus: We prioritize your success and dedicate ourselves to delivering exceptional customer experiences.
- Integrity: We uphold the highest ethical standards and maintain transparency in all our dealings.
- Innovation: We constantly seek new and better ways to protect your business and empower your growth.
- Teamwork: Our success is built on the collective contributions of our talented team members.
Our Commitment
At The Excel Factor, we are driven by a deep-seated belief in the spirit of entrepreneurship and the vital role it plays in California's economy. We are committed to providing innovative and accessible insurance solutions that empower businesses to thrive and achieve success.

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