Baptist Life Association

At GBU Life, we are dedicated to delivering unparalleled service and exceptional value to our members. As a member-owned, not-for-profit provider of life insurance and annuity products, we have been serving families and communities since 1892. Our mission is to help our members secure their financial futures, build their legacies, and make a positive impact on the world around them.

Our Story

GBU Life was founded by German immigrants who sought to provide a sense of community and financial security to their fellow immigrants. Today, our membership is comprised of individuals from diverse backgrounds who share a common goal: to protect their loved ones and achieve their financial aspirations.

Our Approach

As a member-owned company, we operate with a unique set of values that sets us apart from traditional insurance providers. We prioritize transparency, keeping our operating costs low, and focus on delivering exceptional service to our members. Our commitment to sound risk management allows us to offer competitive rates, generous annuity rates, and stable investment returns.

Our Leadership

Our leadership team is comprised of experienced professionals who share our commitment to putting members first. They work tirelessly to ensure that every aspect of our organization is designed to support our members' needs and provide them with the peace of mind they deserve.

Our Products

We offer a range of life insurance and annuity products that cater to the unique needs of our members. Our products are designed to provide lifelong income, protection, and security for our members and their loved ones.

What Sets Us Apart

At GBU Life, we take pride in our unique approach to insurance. We believe that owning an insurance company is a privilege, not a profit motive. This is reflected in our commitment to transparency, our low operating costs, and our focus on delivering exceptional service to our members.

Awards and Recognition

We are proud to be recognized by the industry as a leader in insurance and annuity products. Our commitment to financial stability, transparency, and exceptional service has earned us accolades from A.M. Best and other respected organizations.

Join Us

At GBU Life, we welcome individuals who share our values and commitment to serving others. Whether you're searching for a career in insurance or simply looking for a provider that shares your values, we invite you to join our community.

About Our Organization

GBU Life is a member-owned, fraternal benefit society with a long history of serving families and communities. Based in Pittsburgh, Pennsylvania, we have been helping our members secure their futures, build their legacies, and make a positive impact on the world around them.