Business Details
Trusted Financial Advisers in California
At MYZ Financial & Insurance Services, we are dedicated to normalizing transparency and unbiased recommendations in the financial and insurance industry. Our boutique firm provides concierge services to companies and households nationwide, operating as both a fiduciary and broker to represent all financial and insurance companies rather than any single entity. We prioritize comprehensive, diligent planning at competitive prices to deliver maximum value to our clients. Our team offers expertise in retirement planning, investment options, and business solutions while providing services in English, Mandarin, Cantonese, and Taishan.We emphasize client education, explaining not just what actions to take but also the rationale behind them. By alleviating the stress of financial and insurance planning, we enable clients to focus on their priorities. Our product-neutral approach ensures we shop the entire marketplace to find tailored solutions for each client's unique needs.
Services
Insurance Solutions
Retirement Planning
Investment Options
Business Solutions
Disability Insurance
Life Insurance
Long Term Care
Investment Planning
Workers Compensation
Defined Benefit Plans
Highlights and features
- We operate as both fiduciaries and brokers with access to the entire marketplace.
- Our team offers multilingual support in English, Mandarin, Cantonese, and Taishan.
- Advisors have 16+ years of combined experience in financial and insurance industries.
- We are SEC-registered with FINRA and SIPC memberships for regulatory compliance.
- Product-neutral approach ensures tailored solutions for each client's unique needs.
Associations and certifications
- FINRA
- SIPC
- SEC Registered Investment Adviser
Services
Insurance Solutions
We provide comprehensive insurance solutions including disability, life, and long-term care coverage. Our team shops the entire marketplace to find tailored policies that align with clients' financial goals. By maintaining product neutrality, we ensure optimal protection for both individuals and businesses.
Retirement Planning
Our retirement planning services cover qualified and non-qualified plans, traditional/Roth IRAs, and income annuities. We develop customized strategies to maximize savings while considering tax implications and future income needs. The team specializes in employer retirement plan design and implementation.
Investment Planning
We offer investment planning for stocks, bonds, mutual funds, ETFs, hedge funds, and REITs. Our approach focuses on diversification and risk management to build portfolios aligned with clients' objectives. As SEC-registered advisors, we adhere to strict fiduciary standards.
Business Solutions
Our business solutions include workers' compensation, general liability, and group health insurance. We specialize in HSA/FSA plans and retirement programs like 401(k)s and defined benefit plans. With 30+ years of commercial insurance expertise, we represent businesses in complex risk assessments.
Disability Insurance
We design disability insurance policies to protect clients' earning potential against unexpected interruptions. Our specialists analyze occupation-specific risks and policy definitions to ensure adequate coverage levels. The service includes both individual and business-related disability protection strategies.
People
Bruce Chen
Business Development
Certified Financial Planner with 16+ years in financial services. Former executive at global firm who transitioned to independent advisory to reduce corporate bureaucracy. Focuses on client acquisition and relationship management.
Yusi Zhang
Business Development
MBA graduate from USC with top academic honors. Former consultant with expertise in cross-cultural communication between Eastern and Western markets. Provides bilingual financial advisory services in English and Chinese.
Cindy Kong
Senior Consultant
Commercial insurance expert with 30+ years of experience. Specializes in workers' compensation and general liability policies. Fluent in five languages, she advises on complex business accounts and supports local community initiatives.
Questions
What makes MYZ Financial different from other advisors?
We operate as both fiduciaries and brokers, providing unbiased recommendations across all market options. Our SEC registration and FINRA/SIPC memberships ensure regulatory compliance while maintaining product neutrality.
Do you offer multilingual services?
Yes, our team provides financial advisory services in English, Mandarin, Cantonese, and Taishan. This enables effective communication with diverse client populations across cultural backgrounds.
What retirement plan options do you offer?
We provide qualified and non-qualified retirement plans, traditional/Roth IRAs, income annuities, and employer-sponsored programs including 401(k)s and defined benefit plans tailored to business needs.
Are you registered with regulatory authorities?
Yes, we are registered with the SEC as an Investment Adviser. Our securities offerings are through Infinity Financial Services (member FINRA/SIPC), ensuring compliance with all federal regulations.
What business insurance solutions do you provide?
We offer workers' compensation, general liability, group health/dental/vision insurance, HSA/FSA plans, and customized commercial risk management solutions for businesses of all sizes.
