Business Details
21 Years
experience
Insurance Technology Experts in Austin
Founded in 2005, AWL has evolved from a small online venture into a leading insurance distribution technology platform serving consumers and agents nationwide. Our mission centers on simplifying insurance acquisition through innovative technology that connects individuals with licensed agents who meet their specific needs. With over 16 years of industry experience, we leverage proprietary Customer Acquisition as a Service (CAaS) technology to deliver real-time matching between high-intent consumers and qualified agents across auto, home, health, Medicare, life, and small business insurance verticals.Our expertise lies in combining data-driven decision-making with a collaborative culture that prioritizes trust, technological innovation, and customer success. As a best-in-class platform representing over 20 carriers, we maintain authoritativeness through our 1,000+ team members, 15,000+ agent network, and 100,000+ active policies. Our trustworthiness is demonstrated through transparent operations, continuous employee development, and a proven track record of helping both consumers find optimal coverage and agents grow their businesses.
Services
Auto Insurance
Home Insurance
Health Insurance
Medicare Plans
Life Insurance
Small Business Insurance
Details
- Year established: 2005
Highlights and features
- We've connected consumers with insurance agents for 16+ years through proven technology
- Our platform represents over 20 carriers across major insurance verticals
- We've written 100,000+ active insurance policies nationwide
- Our CAaS platform delivers real-time consumer-agent matching with 15,000+ agents
- We operate a 7-day contact center with 600+ trained representatives
Services
Auto Insurance
Our auto insurance service connects drivers with licensed agents who help compare policies from 20 top U.S. carriers. We facilitate real-time matching based on vehicle details and driving history, enabling consumers to find competitive rates while helping agents grow their book of business through high-intent leads.
Home Insurance
We match homeowners and renters with insurance professionals through our platform, working with 15 leading home insurance carriers. Our service simplifies policy comparison while enabling agents to connect with consumers seeking comprehensive coverage for their dwellings, including bundling options with auto insurance policies for additional savings.
Health Insurance
Our health insurance service connects individuals and families with agents who help evaluate ACA-compliant plans from 9 of the top 10 U.S. carriers. We assist consumers in understanding eligibility requirements while providing agents with pre-qualified leads, streamlining the process of finding affordable coverage that meets specific healthcare needs.
Medicare Plans
We facilitate connections between Medicare-eligible individuals and insurance agents specializing in supplemental and advantage plans. Our platform works with the top 8 providers in this space, helping seniors navigate complex coverage options while enabling agents to focus on personalized guidance for policy selection.
Life Insurance
Our life insurance service matches consumers researching coverage options with qualified agents who explain different policy types and benefits. We help both term and whole life insurance shoppers find appropriate coverage while connecting agents with motivated buyers through our targeted lead generation platform.
People
Bill Daniel
CEO
Bill Daniel leads AWL's strategic direction with extensive software industry experience, including prior executive roles at Surgient and Vignette. He holds engineering and MBA degrees from Dartmouth and UC Berkeley.
Chad Bradford
CFO
Chad Bradford brings 12 years of financial leadership experience from Elevate Credit to his CFO role. A certified public accountant, he holds an MBA from the University of Texas at Dallas.
Erik Josowitz
SVP, Technology and Strategy
Erik Josowitz oversees AWL's technology platform with prior leadership experience at Surgient and Vignette. He holds a Bachelor of Architecture degree from the University of Texas at Austin.
Jessica Leirer
VP, Marketing
Jessica Leirer leads consumer marketing initiatives with expertise in digital lead generation. She holds dual degrees in business and philosophy from Washington University in St. Louis.
J.R. Attick
VP, Awl Insurance Agency
J.R. Attick leads AWL's insurance distribution business with prior telecom industry experience. He holds a marketing degree from the University of Texas McCombs School of Business.
Questions
How does AWL connect consumers with insurance agents?
Our proprietary CAaS platform matches consumers with licensed agents based on their specific insurance needs and requirements.
What insurance products do you offer?
We offer auto, home, health, Medicare, life, and small business insurance through our network of 15,000+ agents.
How can I get insurance quotes?
Consumers can get quotes by answering basic questions about their needs through our online platform.
What support do you provide to insurance agents?
We offer lead generation, real-time targeting, customer success support, and technology tools to help agents grow their business.
How many policies have you written?
Our AWL Insurance Agency has written 100,000+ active policies across various insurance verticals.
Do you operate nationwide?
Yes, we operate throughout the United States with a network of licensed agents in all 50 states.
